THE LAST STEP ON THE ROAD TO PROFESSIONAL BUSINESS DEVELOPMENT
Strategic Business Development focuses on giving you the methods to manage a business development project at the highest professional level. During the training, all participants complete a practical business case under real conditions - with the guidance of supervisors from IHM.
The final examination stage approves you as a professional business developer - and certifies you as a market economist DIHM (provided that parts of the course are completed).
The learning outcomes of the course also lead to a qualification at SeQF 6 level.
RESULTS AFTER THE PROGRAM
You get new tools and perspectives that you will make great use of in all work where real customer insight must be translated into better results in product and service development, marketing, communication and sales. A toolbox of methods and working methods to solve problems and challenges that otherwise cost a lot of time and resources in real business and offer development projects.