UNDERSTANDING BUSINESS PERFORMANCE
Organization, finance, marketing and leadership must function optimally, individually, but also together. In Business Management, you get the overall picture you need to understand your business and organization in depth.
The training captures the understanding of the business together with professional supervisors and participants, based on this realistic context and IHM's practically designed pedagogy, Sweden's strongest course of study in Business Management is formed.
RESULTS AFTER THE EDUCATION
- Basic and comprehensive understanding of what is included in a profitable business operation
- The ability to make well-founded business decisions based on relevant decision bases
- Understanding of the connection between finance, marketing, organization and leadership
- Organizational overview and business overview
- Uniquely tailored business knowledge shaped around your specific challenges and goals
- Participation in the broad business network that IHM provides
- First step towards a Marketing Economist DIHM degree completed
THAT'S HOW IT GOES
The method behind the training is based on you applying the ideas that the training presents in practice cases, business simulations and in your own business.
In the lessons, you explore together with other participants and teachers how new knowledge can be applied in the company's situation. In workshops around practical decision-making issues, you get the opportunity to develop your skills and to test your competence.
After each lesson, you can rehearse and reinforce your understanding of the new knowledge by watching short films that summarize the central points of knowledge, and deepen your knowledge in the field via literature studies.